The analytics platform analyzed over 1 billion active users across 185 countries. For regions, data variability is +/- 1 hour of timezone.
User Behavior in North America
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User Behavior in Latin America
User Behavior in the EMEA Region
User Behavior in the Asia-Pacific Region
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During peak hours, Asian users play 7.2% to 10% more than in other regions. They are also more active from 6 AM to 7 AM (by about 27%). This is offset by reduced activity during late-night hours (from midnight to 2 AM).