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With his new album FRESH arriving on November 6th, chart-topping rap phenomenon and GRAMMY Award-winning artist Lil Baby is bringing something unexpected along for the ride: a custom gator XBOX.

First shared by Lil Baby on his Instagram Stories yesterday, the one-of-a-kind creation features a playable XBOX Series X encased in its belly, complete with a chewed-up controller resting between its 60 teeth. With the announcement, he also made history as the first person in the world to play the Series X-BITE. Designed by John Nolan Studio, whose special effects work includes Jurassic World Dominion and The Witcher, the enormous alligator was brought to life through a combination of 3D modelling, sculpting, and fabrication.

Only one lucky fan will get their hands on the console. To enter, fans can follow @XBOX on their preferred social platform, repost the official sweepstakes announcement, and manually add #XbiteSweepstakes to their post before Tuesday, November 10th.

On Friday, Lil Baby will release his highly anticipated fifth studio album, FRESH. The project will feature longtime collaborators Young Thug, Future, and Rylo Rodriguez, alongside his Pharrell Williams-produced smash hit “Dead Fresh.” The single has spent 15 weeks and counting on the Billboard Hot 100, peaking at No. 18, and has climbed to No. 1 at Urban and Rhythmic Radio. As the countdown continues, FRESH promises some of Lil Baby’s most ambitious and sonically cohesive work to date.


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